Hey, Hulu users, heads up! If you’ve been cozying up to someone else’s Hulu account, you might want to pay attention to the latest news. Hulu is tightening the reins on password sharing, and they’re not being shy about it. Subscribers got a heads-up email this Wednesday, and the message is clear: the days of carefree password swapping are numbered.
So, what’s the deal? Well, Hulu’s gone and updated its subscriber agreement, and there’s a notable addition. The email casually drops the bomb: “We’re adding limitations on sharing your account outside of your household, and explaining how we may assess your compliance with these limitations.”
Now, a peek into the fine print of the updated agreement spills the beans. In simple terms, Hulu is drawing the line – subscribers “may not share [their] subscription outside of [their] household,” unless, of course, their specific subscription tier gives them the green light. And what exactly constitutes your “household”? According to Hulu, it’s the gadgets hanging out at your main residence, used by the folks living under the same roof.
But here’s the kicker: if Hulu sniffs out shared passwords, they’re not playing nice. The consequences? Brace yourself – the streamer “may limit or terminate access to the Service.”
Mark your calendar, folks – the Hulu password-sharing crackdown officially kicks in for existing subscribers on March 14. As for the newbies, well, it’s immediate. This move comes hot on the heels of Netflix, who decided last year to hit subscribers with an extra fee for account sharing. The result? Netflix saw a boost in paid subscribers, and now Hulu seems to be taking a page from their playbook. So, if you’ve been on the fence about that separate Hulu account, now might be the time to make the leap. Happy streaming!